Image: The Verge. Photos: Getty
Hello, and welcome to Decoder! I’m David Pierce, editor-at-large of The Verge. As you may have noticed, we’re dropping some extra episodes in the feed this week. You’ll have Nilay back on Friday and for next week, as we run toward the end of the year.
But I’m really excited to be here with you all today because I’m getting to talk about one of my favorite things: podcasts. There’s something strange happening these days in the podcast world — well, actually, there are kind of a lot of things happening. It’s been a wild year.
One thing I’ve noticed recently is the way companies that deal in money have been using podcasts not just as an entertainment medium but also as a weird hybrid of marketing, thought leadership, and networking. It’s something we’ve seen for a few years now with venture capital firms, for example: not only do most of the top-level VC companies have their own podcasts but also people who do podcasts about venture capital end up going into it after meeting and talking to all these folks.
It’s kind of a weird, complicated web that goes both ways, and it’s not getting any less weird or less complicated once you add stuff like crypto and politics to the mix. So I…
Read the full story at The Verge.