Image: Satechi
Apple acknowledged issues with the reliability of the iPhone’s built-in alarm feature last April after a report by NBC’s Today morning show and said it was working on a fix, but some people are still having trouble. Android Authority points out this Reddit post by bryanlolwut in the r/iPhone subreddit from Wednesday with a picture of an iPhone with an Alarm set for 10:30, but the alarm goes off at 12:42 instead — the time displayed on an Apple Watch.
Late into Thursday, many Reddit users are still commenting on the thread, saying they’re having similar issues.
“My morning alarm was displaying as going off while making no sound and no haptics for 40 minutes,” said Slawek_Zupa. Another post says their alarm went off at 5PM when it was supposed to go off at 7AM.
The reports in the thread today include people still using iOS 17 and others who have updated to iOS 18 with Apple Intelligence.
Some say they’ve tried turning off Apple’s Attention Awareness Features, which can reduce the alarm volume when it goes off if the iPhone detects your face. However, it hasn’t solved the problem for many, and you lose out on features like seeing full notifications on your lock screen.
We’ve asked Apple if they’re still looking into this problem, but we have not received a response yet. Personally, I’ve also noticed my iPhone sometimes doesn’t make sounds or vibrate in the morning, but it does drop down a lifeless notification as if it did. Luckily, I’ve got a Google Pixel 8 Pro as a backup that usually gets me going, and I’m trying the Nintendo Alarmo, too, but my wife has had enough of Zelda yelling at Link to wake up.